Finnish Design Shop wanted to further strengthen their brand by contributing to sustainable development.
Client
Finnish Design Shop
Year
2019
Team
Paula Fontell
Anne Raudaskoski
Finnish Design Shop wanted to further strengthen their brand by contributing to sustainable development. Ethica created an ambitious strategy with a vision of ”closing the loop for all our products”.
Vision, goals, and concrete activities were defined together with key personnel to ensure everyone’s shared understanding and commitment. As part of the programme, a new branded marketplace Franckly.com was launched ensuring a second life for old design products.
Ethica is Finnish Design Shop’s trusted partner in sustainability work and in building regenerative growth. Co-operation continues to date by e.g. through creating a Sustainable Product Framework for suppliers.
“Ethica’s expertise and a participatory way of doing collaboration are very important elements in our sustainability journey. Our goal is to grow a positive impact of our operations through circularity and responsible consumption.”
– Teemu Kiiski, CEO
